Brent Knowles

Video Game and Roleplaying Design Tips and Content from former BioWare Lead Designer

Brent Knowles
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  • 🪓Raiders of the Serpent Sea
  • Bio
  • Stories
  • Blog
  • Make Games
  • Start Game Design Career
  • News
  • 🪓Raiders of the Serpent Sea
  • The Lazy Designer

    Guilt based motivation

    June 7, 2010 /

    Engaging consumers — whether they be readers, viewers, or application users — is always a tricky business. One underutilized tool that I touched on in a previous post is guilt. I’ll go into some more detail here in a more general manner (the other post was specific to games). Guilt is a prime motivator of my own activities, especially my online activities. Contents creators should try and leverage this when possible — though respectfully, after a while guilt just turns into annoyance. Some examples of what has been effective: If someone I know has a book published or other content created I buy it. My definition of “I Know” has…

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