Empire Avenue

The Twitter Index

Today Empire Avenue rolled out the Twitter Index.

Previously users could only buy shares in other Empire Avenue users. But now any Twitter person can be bought and sold… and it has spurred activity on Empire Avenue!

I’ve talked in the past about how much I like the buy-and-sell gameplay system of Empire Avenue and am delighted to see it extended to users outside of the Avenue. Basically an emphasis has been put on making Empire Avenue’s strongest feature (the buy and sell) even stronger by removing some artificial roadblocks to network growth and expanding the user base. With the Twitter Index, users can expect even more growth, and hopefully fun, in their Empire Avenue experience.

What’s So Cool About the Twitter Index?

  • More People = More Fun Buying people from Twitter is going to attract some attention and this will bring new users onto Empire Avenue. The more users joining means that there are more people to join your communities, have interesting conversations with, and plan devious game strategies.
  • Support your brands Now there’s an explicit ‘put your money where your mouth is’ system in place… instead of simply listing brands or things you like on your profile you can go out and buy shares in them.
  • Make some eaves Not every twitter user is going to join Empire Avenue this weekend. This is a perfect opportunity to go out speculating, investing in sure-fire hits and then selling them once they’ve made you a tidy profit. I’m giving everybody permission to do this to folks on the Twitter-Index… just don’t do it to your friends. It makes them sad.

So what are your thoughts on the Twitter Index? Best thing since nightly dividends?

Please Note: The views and opinions I present here are my own and don’t (necessarily) represent Empire Avenue’s views and opinions. I’m just a lowly consultant hanging out with a deranged squirrel (and if you read this and have no idea what that means, please join Empire Avenue and find out).

Former lead designer at BioWare (Dragon Age: Origins, Neverwinter Nights). Creator of Raiders of the Serpent Sea.


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